Creative Summit is a design and technology conference centered around three keynote speakers. The conference branding needs to feel fresh, modern, and consistent throughout each asset. When designing the look and feel for the Creative Summit brand, I began with a color palette and logo designs. The triangular elements in the logo are used for patterns and backgrounds in several assets such as posters and wristbands. I incorporated triangular shapes that overlap with different transparencies and low-opacity grayscale photography to give the branding some depth and texture while nodding to the title of the event.
